Meet Serena Norr, who is the mom behind ABC NY Moms. Based in Mount Kisco, Norr’s piece of The Local Moms Network pie covers Armonk, Bedford, Chappaqua (aka ABC!), as well as Mount Kisco, Pleasantville and the surrounding towns in Northern Westchester. She’s using her editorial background to bring exciting local content and social media promotions to ABC NY Moms, all while raising three daughter—11, 7.5 and 4! Here’s a little more about Serena, why she joined The Local Moms Network, and her recommendations to her area, conveniently just a short train or car ride from New York City.
Please tell us a little bit about your background.
I’ve been an editor/writer for the past 15 years ago, focusing on digital for the past 10. This has shifted dramatically from just editorial where I now specialize in online strategy, SEO, social media, events, online marketing, etc.
Very cool! So why did you decide to join The Local Moms Network?
Having moved to Mount Kisco 3 years ago from Brooklyn, I was excited to be a part of the Local Moms Network to share all of the cool things to do in experience in my new town (and surrounding areas). You can find us on @ABCNYMoms on Instagram.
What are your must-try restaurants in the area?
With kids Mount Kisco Diner or Exit 4. Without the kids, I love Purdy’s Farmer and the Fish, Aesop’s Fable, the Inn Pound Ridge at Jean Georges or Village Social. We also love Frannie’s and La Tulipe Desserts for sweet treats.
Do you have a go-to drink spot? Yes!
Pour and Chappaqua Station.
And where do you find yourself going most often for a cup of coffee?
Katonah Reading Room and Mimi’s Coffee House.
Where do you go when shopping for the kids? And for yourself?
All Together Now and Little Joe’s Coffee and Books for the kids and House of 29, Porch and Target (where I practically live) for me.
Where do you go to have fun as a family outdoors?
We love going to Muscoot Farm and Gedney Park and Leonard Park for outdoor fun.
What are some don’t miss events for locals and tourists alike?
There are so many! Some of our favorites are the Pleasantville Music Festival, Chappaqua Book Festival, Mount Kisco Library’s book sale, Sidewalk Sale Days in Mount Kisco, Mount Kisco 5K, St. Patrick’s Annual Carnival, to name a few
Our mission is to give moms the gift of time. What are your best time-saving tips/resources as a mom?
Gosh, I’m still learning as I go but once you have school-age kids, try to prepare everything the night before so the mornings are a little less hectic. And while I love everything digital, I do like to chart out everyone’s schedules (and our weekend plan) in a traditional planner. It helps to see what we have going on for the week. Also, check out the programming at your local library. There are so many cool, fun and FREE things to do with the kids like storytime, crafts, movies, etc – as well as a great place to meet other local parents.
